Well, it starts with the P.P.P.O.A. Ask yourself these questions:
- What Problem does your marketplace solve?
- What Promise does your marketplace make to its customers?
- What Proof do you have that you will consistently deliver on your promise?
- What Offer(s) do you have that are emotionally compelling?
- What Action(s) do you want your marketplace participants to take?
Now that you have answered those question, we are here to help you! Below we have created a complete comparison of the top marketplace platforms available for any type of business.